Fundraising Without Fear
Fundraising is relationship building, not asking strangers for money. Identify the right donors, communicate in a way that connects, and build a system that keeps working after the campaign ends. Includes 16 downloadable resources you can put to work right away.
Taught by Dr. Crystal Trull, Founder & Principal, CT Consulting
- ✦4 modules. 14 lessons.
- ✦1 hour and 18 minutes of content
- ✦16 downloadable resources
- ✦Self-paced, no live schedule
The fear is not about money. It is about not knowing where to start.
"I know we need to fundraise. I do not know who to ask or what to say when I do."
"We had one good year because one donor believed in us. I could not repeat it if I tried."
"I send the appeal, someone gives, and then nothing happens until the next appeal."
4 modules. 14 lessons.
1 hour and 18 minutes of content. Work through it in order, or jump to the part you need right now.
1
Fundraising is Friendraising
4 lessons
- Shifting the Fundraising Mindset
- Understanding Donor Expectations & Motivations
- Vision, Value, & Voice
- Building a Case for Support
2
Startup Fundraising Strategies
3 lessons
- Fundraising with Limited Resources
- The Who, the What, & the How
- Building the Donor Pipeline
3
Donor Communication & Stewardship
3 lessons
- Telling Your Story
- Building Relationships with Donors
- Strengthening & Maintaining Donor Relationships
4
Building a Sustainable Fundraising System
4 lessons
- Setting Fundraising Goals & Metrics
- Building Follow-Up & Re-Engagement Systems
- Accountability & Follow Through
- Policy Planning for Long-Term Growth
16 downloadable resources, ready to use.
Templates and checklists you can put to work in your organization right away, not just watch and forget.
Donor Prospect Guide
Donor Engagement Matrix
Who, What, How Fundraising Matrix
Time, Talent & Treasure Needs Assessment
Fundraising Activity Tracker
Developing Fundraising Policies & Procedures
And 10 more inside the course
Dr. Crystal Trull
Founder & Principal, CT Consulting
Principal of CT Consulting, Dr. Crystal Trull brings over 20 years of experience helping nonprofits strengthen governance and ensure sustainability. She is also a lecturer in the Master of Nonprofit Leadership and Management program at UC San Diego, teaching courses on nonprofit governance, leadership, and strategy.
With a PhD in Leadership Studies from the University of San Diego, Crystal bridges academic insight with practical expertise, serving clients from small volunteer-run organizations to large multi-million-dollar nonprofits. She has held numerous nonprofit board positions, including chair, vice chair, and committee leader, and is passionate about empowering boards to lead with purpose.
Ask without dreading it.
$349, one payment, no subscription required. Start today and move through the modules at your own pace.
Get This Course, $349What people ask before enrolling.
Who is Fundraising Without Fear for?
Leaders and board members who are responsible for raising money without a development background, and small teams building their first real fundraising system.
We have almost no budget for fundraising. Is this still relevant?
Yes. An entire module covers fundraising with limited resources, including how to build a donor pipeline before you can afford software or staff.
Is this course self-paced?
Yes. It runs 1 hour and 18 minutes across 4 modules and 14 lessons, which makes it the shortest of the paid courses and a reasonable one to finish in an afternoon.
What do I get besides the lessons?
Sixteen downloadable resources, the largest library of any course in Akademia. The Donor Engagement Matrix is the one to start with, since it shows you who to spend your time on before you write a single appeal.
How long do I have access?
Fundraising Without Fear is a one-time purchase with no recurring charge, and your access does not depend on holding a subscription. It continues for as long as we offer the course on Akademia, and purchasers get advance notice if that ever changes.